To put it simply, Performance Marketing is exactly what it says on the tin: it is marketing based on performance. Performance per se can be understood as a number of special units (such as a completed lead, sale, booking, or download) that work together as a whole. Thus, being quite a comprehensive term, Performance Marketing emerges as a combination of paid advertising and brand marketing put together — but the bill is paid only after the desired action has taken place. Since advertising fees are only paid upon the completion of a sale or lead, performance marketing is the most measurable way to tie the marketing program costs directly to the results.
Performance Marketing
Whale Ads leads the way
To be on the cutting edge of marketing innovation, you need to invest in performance marketing. Unlike traditional methods, performance marketing gives advertisers the opportunity to plan better, pay only for results, track performance, react to feedback, and discover new placement opportunities. Performance marketing allows for real-time ROI measurement and pushes marketing companies to keep innovating and grow with their partner organisations. Successful performance marketing will create loyal companies, grow your business, and provide you with the best possible tools to achieve your goals. This is where Whale Ads starts leading the way.
What Makes Us a Good Performance Marketing Agency?
Multi-Channel Expertise
There are several different performance marketing channels that can grow a business. Since we have profound experience in this field, we are familiar with each channel and are able to provide our customers with a strategic plan that utilises these channels in a way that would best serve each particular business.
A Holistic Overview
In addition to understanding each type of performance marketing channel, Whale Ads possesses a comprehensive view of how these channels function. This holistic view allows us not only to understand our customers’ journey better but also to get insight into correlations between the channels.
Smart Insights and Recommendations
Whale Ads provides its customers with both short-term and long-term results. Accompanying our customers at every step, we analyse any and all data collected and tell our clients what the best next steps are. We continuously monitor our clients’ success, ROI, and other key indicators to decide how to pivot the chosen strategy and keep seeing better results.
